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The Proposal Principal
By Michael
Rogers
Every so
often, faculty members at Caltech find themselves scurrying around their
offices and labs, burrowing through piles of paper, searching frantically
for vanished computer files, and cajoling, then pleading with staff and
colleagues. On such occasions their well-polished people skills may even
start to crack. While there may be various reasons for such displays,
one that never fails to prompt them is a looming deadline to submit a
funding proposal to a government agency. Richard Seligman experiences
that ritual hundreds of times a year, and he rarely sets foot in a lab.
As senior
director of Caltech’s Office of Sponsored Research, Seligman’s
main job is to monitor, approve, and send off the funding proposals that
help faculty pay for the people and equipment they need to pursue their
research. He doesn’t write the proposals, but with more than 35
years in the academic grants business, he is quite familiar with the administrative
and budgetary aspects of research grant applications. If that makes him
sound like a glorified paper pusher or numbers cruncher, in practice he’s
more like an experienced financial advisor, looking out for the interests
of the faculty and the Institute on the one side, while keeping well informed
about the requirements and resources of the funding institutions on the
other.
Seligman
employed those advisory skills during a recent phone call with Caltech
provost Paul Jennings, PhD ’63, over a funding issue that had gone
unresolved for months. A Caltech professor had been promised funds from
a company whose operations he also planned to study as part of a research
project. But the company wanted the professor to sign a nondisclosure
agreement prohibiting him from identifying it in his research.
The professor
had no problem with that restriction, but Seligman said he was concerned
that Caltech could be held liable if the faculty member broke the agreement
or if the company perceived him to have done so. “True gifts are
few and far between,” Seligman opined to Jennings, before recommending
that the professor and the company work out an agreement with no connection
to Caltech.
It’s
not unusual to find Seligman making critical decisions involving large
sums of money, but despite the high stakes involved, Sponsored Research
is not exactly a high-energy place to work. It’s all about professionalism
and efficiency, and Seligman seems very comfortable in that milieu. On
a campus where T-shirts, shorts, and Birkenstocks are the rule rather
than the exception, he is usually found in conservative suits, ties, and
crisp, white, button-down shirts. His clutter-free office is decorated
with family photos and three diplomas testifying that he received his
BA from UCLA, his MA from Ohio University, and a doctorate in education
from UCLA. Four framed aphorisms hang on the wall behind his desk. Here’s
one, a line from Gilbert and Sullivan’s operetta Iolanthe:
“The
Law is the true embodiment of everything that’s excellent. It has
no kind of fault or flaw. And I, my lords, embody the law.”
Despite the
implicit sarcasm, the quote makes its point: Proposals to federal funding
agencies go by the book or they don’t go at all. If that’s
initially frustrating for faculty, it’s the job of Seligman and
his six-member staff of grant officers and analysts to help them realize
that following the grantor’s regulations is the best way to get
financial support.
Says Amnon
Yariv, Summerfield Professor of Applied Physics and professor of electrical
engineering, “Recently, I have found Sponsored Research very useful
in making sure that I did what was needed to insure the flow of funds
from an ongoing contract. It seems that by disregarding the small print
of the proposals and some sloppiness in reporting, my lab ran afoul of
some administrators in Washington and ran the risk of losing a fair amount
of change. Sponsored Research got on my tail and did not rest till I did
what needed to be done. That included a call from Dick Seligman to me.
I appreciated that.”

Dick
Seligman, in center of above photo, quarterbacks an efficient team in
the Sponsored Research office, including (left to right) contract and
grant analysts Lucy Molina and Jenny Mercado, associate director David
Mayo, and contract and grant officer Gaylene Ursua. Not pictured are Nancy
Daneau, senior contract and grant officer, and Lisa Miller, contract and
grant analyst.
DEALING
WITH DEADLINES
Located in
the financial services building on the north side of campus, Seligman’s
office is busy throughout the calendar year, but tends to be especially
busy between September and December, when most proposal submissions are
due. Seligman says, “On any given work day, there is a deadline
for some program, and grant awards are received on a daily basis throughout
the year.” In the days before e-mail became a ubiquitous form of
communication, staff members often had to make mad dashes to send off
proposals by express mail on deadline filing days. And on the rare occasion
that a proposal failed to reach the funding agency in time, they’d
have to make frantic calls to their government sources to get them to
accept the proposal.
Often, Seligman
and his staff would succeed in getting the agency to accept a tardy proposal.
But he recalls one case in which Federal Express delivered the package
to the wrong address in Washington, and the key faculty member on the
project missed the deadline by one day. Although it was not the investigator’s
fault, the agency would not accept the proposal, and Seligman could not
persuade it otherwise. The professor’s subsequent attempts to charge
Federal Express for the several million dollars he would conceivably have
received to fund the research were similarly unsuccessful. In the end,
he had to settle for a simple refund of the shipping costs.
But such
horror stories are rare these days, now that proposals are usually filed
electronically. “There’s still a deadline, but we no longer
have to send a pile of paper,” Seligman says. “All you have
to do is push the submit button.” That doesn’t mean that there
are no more fire drills. Like the average tax filer, many faculty members
seem to be wired for procrastination, delaying their submissions until
the last minute. “Modern technology has changed the methods we use,
but human nature has not changed,” Seligman says.
Seligman
recently completed his tenth year running the Caltech Sponsored Research
office, and in that time, the volume of proposals has steadily increased.
In fiscal year 2005, the Institute submitted 1,030 proposals totaling
$735 million, compared to 760 proposals totaling $491 million in fiscal
year 2000. Caltech investigators received $235 million in the last fiscal
year, compared with $192 million in fiscal year 2000.
“Based
on anecdotal experience, our success rate is higher than any other place
I know,” Seligman says. “The dollar value of grants per faculty
member is higher here than at any other place you could possibly find.
It reflects the intensity of research at Caltech.”

It
may be the electronic age, but Seligman keeps two years’ worth of
proposals on paper in the Sponsored Research file room. William Goddard,
PhD ’64, the Ferkel Professor of Chemistry, Materials Science, and
Applied Physics, is the most prolific investigator in terms of the square
footage that his proposals occupy. They take up two shelves in the file
room.
FROM
BRUIN TO BEAVER
Seligman
left UCLA’s sponsored research office in 1996 to come to Caltech.
At UCLA—where he had worked for more than 25 years—he managed
a staff of 30 people, but UCLA’s faculty is about 10 times larger
than the Institute’s, and his office was also responsible for grants
and contracts in the medical school. Seligman says that he was eager to
join Caltech’s smaller operation so that he could work more closely
with investigators in a less bureaucratic environment.
“For
someone in my business, coming here and having this job is like having
died and gone to heaven for research administration,” Seligman says.
“At UCLA, I was several levels removed from researchers. Here I’m
very directly involved. When I interviewed for the job, the division chairs
told me I’d be a working director and that I couldn’t sit
back with my feet on the desk and contemplate. That was fine with me.
I consider myself fortunate. I get to be the boss, but I’m not far
removed from individual faculty members and research. I get to resolve
problems and help to get awards processed and set up.
“For
the most part, the Caltech faculty is an extremely sophisticated bunch
and well versed in the art of proposal preparation,” Seligman says.
That doesn’t mean they don’t need help finding their way through
the proposal morass. “Each funding agency has a slightly different
way of doing things. It’s difficult to get them to agree on one
approach. One of our functions is to understand how each of the major
federal agencies works, so we can assist the investigators in making the
process as painless as possible. We look at the budget and proposal and
try to compare it against the proposal prospectus to make sure all the
parts requested are there.”
Seligman
makes it clear that his office does not get involved in the parts of a
proposal that describe the technology or science. “We are not in
a position to have a thorough understanding of the science,” he
says. “That’s the division chairman’s job.” At
the same time, his office has “to have at least a general understanding
of what’s being proposed in order to be effective.”
For example,
last year, Caltech staff scientist Ryan McLean submitted a proposal to
the Office of Homeland Security for the development of a prototype instrument
to detect radiation. Seligman says that while it is the investigator’s
responsibility to explain what will be done on the project and what it
will cost, the contract is awarded to the Institute, so it is the Institute’s
responsibility to review the terms and conditions and to make sure that
they are consistent with the Institute’s policies and practices.
“There were requirements by Homeland Security that would place restrictions
on McLean’s ability to freely publish information, along with restrictions
for safeguarding information and on access of the information to foreign
nationals,” Seligman says. “Since it was our job to present
Caltech’s case as to why these restrictions should not apply, we
had to understand what this project was about.” Seligman argued
that the project centered on fundamental science, and that it was not
necessary for Homeland Security to clamp down so hard on the free flow
of information that’s critical to Caltech’s research and education
mission. “We were successful, and the restrictions were removed.”
To help improve
his office’s liaison work between Caltech and the federal government,
which provides most of the Institute’s grants, Seligman represents
Caltech on the Federal Demonstration Partnership—a group of university
administrators and federal officials who work to streamline grants management
by making proposals and awards less burdensome for investigators. For
several years, the FDP has been trying to simplify and unify electronic
methods of doing business with the federal government, and Seligman cochairs
an FDP committee whose “goal is to make sure that the terms and
conditions applied to grants are as reasonable as possible and that bureaucratic
requirements are kept to a minimum. I get to meet with individuals at
federal agencies responsible for grants management. I would like to think
that the relationships I’ve developed with agency personnel have
benefited Caltech. I don’t think they’ve helped us obtain
funding when the proposals wouldn’t otherwise have obtained it,
but they do help resolve any outstanding issues once the funding has been
provided. Connections help us get to the right person to provide Caltech
with the most favorable treatment possible within the rules and regulations.
They help us get over the bumps in the road.”
Seligman
says that he’s not worried that his committee work to streamline
the grants process could one day make him redundant. “There’s
plenty of work to be done and, in the case of our office, an extremely
small staff to do it,” he says. “Administrative streamlining
is the only hope that we’ll be able to keep up with the workload
without increasing the size of our staff—something that, in the
present budgetary climate, is not very likely.”
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